Finding your "aesthetic" on social media can be tricky. It takes time, and you have to play around until you find "the one". It took me ages to figure out that moody shots with strong shadows are what I love. Why? Because of what I like to call "noise" on social media that tells you a certain aesthetic is cool. Your perfectly curated monochrome feed is a good example. A ton of people jumped on that bandwagon because it was the cool thing to do at the time, not because its what they loved it. I wanted to be different and push boundaries. I knew I loved strong shadows and blue tones, so that's exactly what I incorporated into my photos. I'm still obsessed with this aesthetic (clearly), but I'm not afraid to admit that it changes constantly. One day I'll upload an outfit post with super moody vibes and dark shadows (like these ones for example), and the next day I'll post a minimal photo featuring a skin care item that's bright and minimal. It depends on my mood, the outfit I'm wearing, what I'm photographing, and even the season.
Why am I ranting about this? Because finding your aesthetic isn't easy and there's so many people out there who might be limiting your creativity because of what's "cool". Ultimately, it takes time and tons of experimenting to find the aesthetic that is right for you, but once you find a concept that you love, run with it! Although don't be afraid to be different and definitely don't hesitate to change your aesthetic. Stick to a general theme but play around with your editing style, lighting, and angles. Don't be a trend follower when it comes to your content, be a trend starter by being different and doing what you love!
What are your thoughts on changing your aesthetic on social media? Let me know!
What I'm Wearing:
Photos captured by Rosemary L.